Privacy Policy

This Privacy Policy sets out how we, NAFEES BAKERS LTD, collect, store and use information about you when you use or interact with our website and where we otherwise obtain or collect information about you.
 

Our details :

If you have any questions about this Privacy Policy, please contact the data controller. 

The data controller in respect of our website is NAFEES BAKERS LTD.

You can contact the data controller by sending an email to online@nafees-bakers.com

When you visit our website :

We collect and use information from website visitors in accordance with this section and the section entitled Disclosure and additional uses of your information.  

Summary :

This section summarises how we obtain, store and use information about you. It is intended to provide a very general overview only. It is not complete in and of itself and it must be read in conjunction with the corresponding full sections of this Privacy Policy.  

  • Data controller: NAFEES BAKERS LTD
  • How we collect or obtain information about you: when you provide it to us e.g. by contacting us, placing an order on our website, completing registration forms, adding or rating locations, posting blogs, or signing up for content such as newsletters. From your use of our website, using cookies and occasionally, from third parties such as mailing list providers. 
  • Information we collect: name, contact details, social media information, payment information e.g. your credit or debit card details, IP address, information from cookies, information about your computer or device (e.g. device and browser type), information about how you use our website (e.g. which pages you have viewed, the time when you view them and what you clicked on, the geographical location from which you accessed our website (based on your IP address), company name or business name (if applicable), VAT number (if applicable), engagement history and transaction history.)
  • How we use your information: for administrative and business purposes (particularly to contact you and process orders you place on our website, to improve our business and website, to fulfill our contractual obligations, to advertise our and other’s goods and services, to analyse your use of our website, and in connection with our legal rights and obligations.) 
  • Disclosure of your information to third parties: user information can be shared with partners for specific types of content and events where a user has registered their information. Other disclosures are only to the extent necessary to run our business, to our service providers, to fulfill any contracts we enter into with you and where required by law or to enforce our legal rights. 
  • Do we sell your information to third parties (other than in the course of a business sale or purchase or similar event): No, NAFEES BAKERS LTD does not sell data. However, when you register or sign up for certain types of content, your registration data can be shared with sponsors and partners. Examples of where we do this include event registrations, webinar signups or whitepaper downloads. We will always make it clear where any information provided will be shared with other parties. 
  • How long we retain your information: for no longer than necessary, taking into account any legal obligations we have (e.g. to maintain records for tax purposes), any other legal basis we have for using your information (e.g. your consent, performance of a contract with you or our legitimate interests as a business) and certain additional factors described in the main section below entitled How long we retain your information. For specific retention periods in relation to certain information which we collect from you, please see the main section below entitled How long we retain your information. 
  • How we secure your information: using appropriate technical and organisational measures such as storing your information on secure servers, encrypting transfers of data to or from our servers using Secure Sockets Layer (SSL) technology, encrypting payments you make on or via our website using Secure Sockets Layer (SSL) technology and only granting access to your information where necessary. 
  • Use of cookies and similar technologies: we use cookies and similar information-gathering technologies such as marketing automation tracking on our website including essential, functional, analytical and targeting cookies. For more information, please visit our cookies policy.
  • Transfers of your information outside the European Economic Area: By using our website, your information will be transferred outside of the European Economic Area, to the United States of America. We take personal data seriously and as such we ensure appropriate safeguards are in place, including, for example, that the third parties we use who transfer your information outside the European Economic Area have self-certified themselves as compliant with the EU-U.S. Privacy Shield. 
  • Use of profiling: we use profiling to understand our users better through web and marketing analytics, provide targeted advertising and deliver a personalised user experience. 
  • Your rights in relation to your information
    • to access your information and to receive information about its use 
    • to have your information corrected and/or completed 
    • to have your information deleted 
    • to restrict the use of your information 
    • to receive your information in a portable format 
    • to object to the use of your information 
    • to withdraw your consent to the use of your information 
    • to complain to a supervisory authority 
  • Sensitive personal information: we do not collect what is commonly referred to as ‘sensitive personal information’. 
Use of website server log information for IT security purposes :

We collect and store server logs to ensure network and IT security and so that the server and website remain uncompromising. This includes analysing log files to help identify and prevent unauthorized access to our network, the distribution of malicious code, denial of services attacks and other cyber-attacks, by detecting unusual or suspicious activity. 

Unless we are investigating suspicious or potential criminal activity, we do not make, nor do we allow our hosting provider to make, any attempt to identify you from the information collected via server logs. 

Legal basis for processing: compliance with a legal obligation to which we are subject (Article 6(1)(c) of the General Data Protection Regulation). 

Legal obligation: we have a legal obligation to implement appropriate technical and organisational measures to ensure a level of security appropriate to the risk of our processing of information about individuals. Recording access to our website using server log files is such a measure. 

Legal basis for processing: our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation). 

Legitimate interests: we have a legitimate interest in using your information for the purposes of ensuring network and information security. 

Use of website server log information to analyze website use and improve our website.

We use the information collected by our website server logs to analyse how our website users interact with our website and its features. For example, we analyze the number of visits and unique visitors we receive, the time and date of the visit, the location of the visit and the operating system and browser use. 

We use the information gathered from the analysis of this information to improve our website. For example, we use the information gathered to change the information, content and structure of our website and individual pages based according to what users are engaging most with and the duration of time spent on particular pages on our website. 

Legal basis for processing: our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation). 

Legitimate interest: improving our website for our website users and getting to know our website users’ preferences so our website can better meet their needs and desires.

Cookies

Cookies are data files which are sent from a website to a browser to record information about users for various purposes. 

We use cookies on our website, including essential, functional, analytical and targeting cookies. For further information on how we use cookies, please see our cookies policy.

You can reject some or all of the cookies we use on or via our website by changing your browser settings or non-essential cookies by using a cookie control tool, but doing so can impair your ability to use our website or some or all of its features.

We collect and use information from individuals who contact us in accordance with this section and the section entitled Disclosure and additional uses of your information. 

Email 

When you send an email to the email address displayed on our website we collect your email address and any other information you provide in that email (such as your name, telephone number and the information contained in any signature block in your email). 

Legal basis for processing: our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation). 

Legitimate interest(s): responding to enquiries and messages we receive and keeping records of correspondence. 

Legal basis for processing: necessary to perform a contract or to take steps at your request to enter into a contract (Article 6(1)(b) of the General Data Protection Regulation). 

Reason why necessary to perform a contract: where your message relates to us providing you with goods or services or taking steps at your request prior to providing you with our goods and services (for example, providing you with information about such goods and services), we will process your information in order to do so). 

Enquiry forms 

When you contact us using an enquiry form, we collect your personal details and match this to any information we hold about you on record. Typical personal information collected will include your name and contact details. We will also record the time, date and the specific form you completed. 

If you do not provide the mandatory information required by our contact form, you will not be able to submit the contact form and we will not receive your enquiry. 

Legal basis for processing: our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation). 

Legitimate interest(s): responding to enquiries and messages we receive and keeping records of correspondence. 

We will also use this information to tailor any follow-up sales and marketing communications with you. For further information, see the section of this privacy policy titled ‘Marketing Communications’. 

Messages you send to us via our contact form will be stored outside the European Economic Area on our contact form provider’s servers in United States of America. 

Phone 

When you contact us by phone, we collect your phone number and any information provide to us during your conversation with us. 

We record customer-facing phone calls for training and customer service purposes. 

Legal basis for processing: our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation) 

Legitimate interest(s): responding to enquiries and messages we receive and keeping records of correspondence. 

Legal basis for processing: necessary to perform a contract or to take steps at your request to enter into a contract (Article 6(1)(b) of the General Data Protection Regulation). 

Reason why necessary to perform a contract: where your message relates to us providing you with goods or services or taking steps at your request prior to providing you with our goods and services (for example, providing you with information about such goods and services), we will process your information in order to do so). 

Post 

If you contact us by post, we will collect any information you provide to us in any postal communications you send us. 

Legal basis for processing: our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation) 

Legitimate interest(s): responding to enquiries and messages we receive and keeping records of correspondence. 

Legal basis for processing: necessary to perform a contract or to take steps at your request to enter into a contract (Article 6(1)(b) of the General Data Protection Regulation). 

Reason why necessary to perform a contract: where your message relates to us providing you with goods or services or taking steps at your request prior to providing you with our goods and services (for example, providing you with information about such goods and services), we will process your information in order to do so). 

When you use our website 

We collect and use information from individuals who interact with particular features of our website in accordance with this section and the section entitled Disclosure and additional uses of your information. 

Registering on our website 

When you register and create an account on our websites, we collect the following information: your name, email address, address, location. We will also record the time and date of completion. 

If you do not provide the mandatory information required by the registration form, you will not be able to register or create an account on our website. 

Legal basis for processing: our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation). 

Legitimate interest: registering and administering accounts on our website to provide access to content, allows you to buy goods and services and facilitates the running and operation of our business. 

We will also use this information to tailor any follow up sales and marketing communications with you. For further information, see the section of this privacy policy titled ‘Marketing Communications’. 

Transfer and storage of your information 

Information you submit to us via the registration form on our website will be stored outside the European Economic Area on our third-party hosting provider’s servers located in the United States of America. 

When you place an order 

We collect and use information from individuals who place an order on our website in accordance with this section and the section entitled Disclosure and additional uses of your information. 

Information collected when you place an order 

Mandatory information 

When you place an order for goods or services on our website, we collect your name, email address, billing address. 

If you do not provide this information, you will not be able to purchase goods or services from us on our website or enter into a contract with us. 

Legal basis for processing: compliance with a legal obligation (Article 6(1)(c) of the General Data Protection Regulation). 

Legal obligation: we have a legal obligation to issue you with an invoice for the goods and services you purchase from us where you are VAT registered and we require the mandatory information collected by our checkout form for this purpose. We also have a legal obligation to keep accounting records, including records of transactions 

Additional information 

We can also collect additional information from you, such as your phone number, full name, address etc. 

We use this information to manage and improve your customer experience with us. 

We will also use this information to tailor any follow up sales and marketing communications with you. For further information, see the section of this privacy policy titled ‘Marketing Communications’. 

If you do not supply the additional information requested at checkout, you will not be able to complete your order as we will not have the correct level of information to adequately manage your account. 

Legal basis for processing: our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation). 

Legitimate interests: The ability to provide adequate customer service and management of your customer account.   

Marketing communications 

Our content, goods and services 

When signing up for content, registering on our website or making a payment, we will use the information you provide in order to contact you regarding related content, products and services. 

We will continue to send you marketing communications in relation to similar goods and services if you do not opt out from receiving them. 

You can opt-out from receiving marketing communications at any time by emailing  online@nafees-bakers.com

Legal basis for processing: our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation). 

Legitimate interests: Sharing relevant, timely and industry-specific information on related business services, in order to assist your organisation, grow. 

Third party goods and services 

In addition to receiving information about our products and services, you can opt in to receiving marketing communications from us in relation third party goods and services by email by ticking a box indicating that you would like to receive such communications. 

Legal basis for processing: consent (Article 6(1)(a) of the General Data Protection Regulation). 

Consent: you give your consent to us sending you information about third party goods and services by signing up to receive such information in accordance with the steps described above. 

Transfer and storage of your information 

Information for marketing campaigns will be stored outside the European Economic Area on our third-party mailing list provider’s servers in the United States. 

For further information about the safeguards used when your information is transferred outside the European Economic Area, see the section of this privacy policy below entitled Transfers of your information outside the European Economic Area. 

Use of tracking in emails 

We use technologies such as tracking pixels (small graphic files) and tracked links in the emails we send to allow us to assess the level of engagement our emails receive by measuring information such as the delivery rates, open rates, click through rates and content engagement that our emails achieve. 

Information obtained from third parties 

This section sets out how we obtain or collect information about you from third parties. 

Information received from third parties 

We can often receive information about you from third parties. The third parties from which we receive information about you can include partner events within the marketing industry and other organisations that we have a professional affiliation with. 

It is also possible that third parties with whom we have had no prior contact may provide us with information about you. 

Information we obtain from third parties will generally be your name and contact details but will include any additional information about you which they provide to us. 

Legal basis for processing: necessary to perform a contract or to take steps at your request to enter into a contract (Article 6(1)(b) of the General Data Protection Regulation). 

Reason why necessary to perform a contract: where a third party has passed on information about you to us (such as your name and email address) in order for us to provide services to you, we will process your information in order to take steps at your request to enter into a contract with you and perform a contract with you (as the case may be). 

Legal basis for processing: consent (Article 6(1)(a) of the General Data Protection Regulation). 

Consent: where you have asked that a third party to share information about you with us and the purpose of sharing that information is not related to the performance of a contract or services by us to you, we will process your information on the basis of your consent, which you give by asking the third party in question to pass on your information to us. 

Legal basis for processing: our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation). 

Legitimate interests: where a third party has shared information about you with us and you have not consented to the sharing of that information, we will have a legitimate interest in processing that information in certain circumstances. 

For example, we would have a legitimate interest in processing your information to perform our obligations under a sub-contract with the third party, where the third party has the main contract with you. Our legitimate interest is the performance of our obligations under our sub-contract. 

Similarly, third parties may pass on information about you to us if you have infringed or potentially infringed any of our legal rights. In this case, we will have a legitimate interest in processing that information to investigate and pursue any such potential infringement. 

Information obtained by us from third parties 

In certain circumstances (for example, to verify the information we hold about you or obtain missing information we require to provide you with a service) we will obtain information about you from certain publicly accessible sources, both EU and non-EU, such as Companies House, online customer databases, business directories, media publications, social media, and websites (including your own website if you have one. 

In certain circumstances will also obtain information about you from private sources, both EU and non-EU, such as marketing data services. 

We will continue to send you marketing communications in relation to similar goods and services if you do not opt out from receiving them. 

You can opt-out from receiving marketing communications at any time by emailing online@nafees-bakers.com

Legal basis for processing: our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation). 

Legitimate interests: Sharing relevant, timely and industry-specific information on related business services. 

Where we receive information about you in error 

If we receive information about you from a third party in error and/or we do not have a legal basis for processing that information, we will delete your information. 

Disclosure and additional uses of your information 

This section sets out the circumstances in which will disclose information about you to third parties and any additional purposes for which we use your information. 

Disclosure of your information to service providers 

We use a number of third parties to provide us with services which are necessary to run our business or to assist us with running our business 

These include the following: Internet services, IT service providers and web developers. 

Our third-party service providers are located both inside and outside of the European Economic Area. 

Your information will be shared with these service providers where necessary to provide you with the service you have requested, whether that is accessing our website or ordering goods and services from us. 

We do not display the identities of our service providers publicly by name for security and competitive reasons. If you would like further information about the identities of our service providers, however, please contact us directly by email and we will provide you with such information where you have a legitimate reason for requesting it (where we have shared your information with such service providers, for example). 

Legal basis for processing: legitimate interests (Article 6(1)(f) of the General Data Protection Regulation). 

Legitimate interest relied on: where we share your information with these third parties in a context other than where is necessary to perform a contract (or take steps at your request to do so), we will share your information with such third parties in order to allow us to run and manage our business efficiently. 

Legal basis for processing: necessary to perform a contract and/or to take steps at your request prior to entering into a contract (Article 6(1)(b) of the General Data Protection Regulation). 

Reason why necessary to perform a contract: we may need to share information with our service providers to enable us to perform our obligations under that contract or to take the steps you have requested before we enter into a contract with you. 

Disclosure and use of your information for legal reasons 

Indicating possible criminal acts or threats to public security to a competent authority 

If we suspect that criminal or potential criminal conduct has been occurred, we will in certain circumstances need to contact an appropriate authority, such as the police. This could be the case, for instance, if we suspect that we fraud or a cyber-crime has been committed or if we receive threats or malicious communications towards us or third parties. 

We will generally only need to process your information for this purpose if you were involved or affected by such an incident in some way. 

Legal basis for processing: our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation). 

Legitimate interests: preventing crime or suspected criminal activity (such as fraud). 

In connection with the enforcement or potential enforcement our legal rights 

We will use your information in connection with the enforcement or potential enforcement of our legal rights, including, for example, sharing information with debt collection agencies if you do not pay amounts owed to us when you are contractually obliged to do so. Our legal rights may be contractual (where we have entered into a contract with you) or non-contractual (such as legal rights that we have under copyright law or tort law). 

Legal basis for processing: our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation). 

Legitimate interest: enforcing our legal rights and taking steps to enforce our legal rights. 

In connection with a legal or potential legal dispute or proceedings 

We may need to use your information if we are involved in a dispute with you or a third party for example, either to resolve the dispute or as part of any mediation, arbitration or court resolution or similar process. 

Legal basis for processing: our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation). 

Legitimate interest(s): resolving disputes and potential disputes. 

How long we retain your information 

This section sets out how long we retain your information. We have set out specific retention periods where possible. Where that has not been possible, we have set out the criteria we use to determine the retention period. 

Retention periods

Server log information: we retain information on our server logs for 12 months. 

Order information: when you place an order for goods and services, we retain that information for seven years following the end of the financial year in which you placed your order, in accordance with our legal obligation to keep records for tax purposes. 

Correspondence and enquiries: when you make an enquiry or correspond with us for any reason, whether by email or via our contact form or by phone, we will retain your information for as long as it takes to respond to and resolve your enquiry, and for 36 further month(s), after which point we will archive your information. 

Newsletter: we retain the information you used to sign up for our newsletter for as long as you remain subscribed (i.e. you do not unsubscribe). 

Membership: we retain the information you used to sign up for our memberships for as long as you remain subscribed (i.e. you do not unsubscribe). 

Criteria for determining retention periods 

In any other circumstances, we will retain your information for no longer than necessary, taking into account the following: 

  • the purpose(s) and use of your information both now and in the future (such as whether it is necessary to continue to store that information in order to continue to perform our obligations under a contract with you or to contact you in the future); 
  • whether we have any legal obligation to continue to process your information (such as any record-keeping obligations imposed by relevant law or regulation); 
  • whether we have any legal basis to continue to process your information (such as your consent); 
  • how valuable your information is (both now and in the future); 
  • any relevant agreed industry practices on how long information should be retained; 
  • the levels of risk, cost and liability involved with us continuing to hold the information; 
  • how hard it is to ensure that the information can be kept up to date and accurate; and 
  • any relevant surrounding circumstances (such as the nature and status of our relationship with you).

How we secure your information 

We take appropriate technical and organizational measures to secure your information and to protect it against unauthorized or unlawful use and accidental loss or destruction, including: 

  • only sharing and providing access to your information to the minimum extent necessary, subject to confidentiality restrictions where appropriate, and on an anonymized basis wherever possible; 
  • using secure servers to store your information; 
  • verifying the identity of any individual who requests access to information prior to granting them access to information; 
  • using Secure Sockets Layer (SSL) software to encrypt any payment transactions you make on or via our website; 
  • only transferring your information via closed system or encrypted data transfers; 

Transmission of information to us by email 

Transmission of information over the internet is not entirely secure, and if you submit any information to us over the internet (whether by email, via our website or any other means), you do so entirely at your own risk. 

We cannot be responsible for any costs, expenses, loss of profits, harm to reputation, damages, liabilities or any other form of loss or damage suffered by you as a result of your decision to transmit information to us by such means. 

Transfers of your information outside the European Economic Area 

Your information may be transferred and stored outside the European Economic Area (EEA) in the circumstances set out earlier in this policy.